1. Introduction

AG Audio ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

We collect information that you provide directly to us, including:

• Personal Information: Name, email address, phone number, and postal address
• Booking Information: Event details, venue information, and service requirements
• Payment Information: Payment card details and billing information (processed securely)
• Artist Applications: Professional information, music samples, press kits, and social media links
• Communication Data: Messages, inquiries, and feedback you send to us
• Technical Data: IP address, browser type, device information, and usage statistics

3. How We Use Your Information

We use the collected information for the following purposes:

• Processing and managing bookings and service requests
• Communicating with you about your events and inquiries
• Processing payments and preventing fraud
• Reviewing artist applications and arranging bookings
• Improving our services and website functionality
• Sending promotional materials and updates (with your consent)
• Complying with legal obligations and protecting our rights

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to improve your browsing experience:

• Essential Cookies: Required for website functionality
• Analytics Cookies: Help us understand how visitors use our site
• Preference Cookies: Remember your settings and preferences

You can control cookie settings through your browser preferences.

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your information with:

• Service Providers: Third parties who assist in operating our business (e.g., payment processors)
• Venues and Partners: When necessary to fulfill your booking requirements
• Legal Authorities: When required by law or to protect our rights
• Business Transfers: In connection with any merger, sale, or acquisition

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Typically:

• Booking data: 7 years (for tax and legal purposes)
• Marketing data: Until you unsubscribe or request deletion
• Artist applications: 2 years or until withdrawal of application

8. Your Rights (UK GDPR)

Under UK data protection laws, you have the following rights:

• Right to Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete data
• Right to Erasure: Request deletion of your data (subject to legal obligations)
• Right to Restriction: Limit how we use your data
• Right to Data Portability: Receive your data in a machine-readable format
• Right to Object: Object to processing based on legitimate interests
• Right to Withdraw Consent: Withdraw consent for marketing communications

To exercise these rights, contact us at privacy@agaudio.co.uk

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

10. Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

11. International Data Transfers

Your information may be transferred to and processed in countries outside the UK. We ensure appropriate safeguards are in place to protect your data in accordance with UK GDPR requirements.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by posting the new policy on our website and updating the "Last updated" date.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

14. Supervisory Authority

You have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues, at www.ico.org.uk